Leggings are not going out of style anytime soon. As a result, you can make extra money selling leggings online. Obviously, people think of LuLaRoe for this type of home-based business. However, they aren’t the only option. Here’s how to start a lucrative leggings business.
Find The Best Source For Leggings
In order to start a lucrative leggings business, you need to find a source for your leggings. You might design them yourself and then hire a company to create them for you. Alternatively, you might purchase ready-to-go wholesale leggings from a source such as Leggings Wholesale Superstore. Look for a good price, high quality, and a style that you yourself truly love. You have to believe in your product or you’re never going to be able to sell it well.
Set Up Your Website
If you want to start a lucrative leggings business, then you need a good website. You want to make sure that the website showcases your leggings for sale in the best possible light. It should have great design, beautiful product photography, catchy text, and an easy-to-navigate sales system.
Establish Yourself on Social Media
Social media is critical to most online businesses today. You don’t have to be present on every single platform. Instead, you should find the platforms that work best for you. Figure out your target market and where they are. You might try Facebook, TikTok, and Instagram to get started. Focus on developing your brand’s style and voice on these platforms.
5 Offline Ways to Start A Lucrative Leggings Business
You want to have an online presence, of course. However, you can also start a lucrative leggings business that has an offline component. Here are five options:
1. Open a Pop-Up Store
If you sell well in person then you might want to open a store. Of course, it’s expensive to lease a storefront. Therefore, you should start with a pop-up business to see how well this works out for you. If it goes well over time then you might consider a more permanent storefront.
2. Host Fashion Parties
LuLaRoe sellers know the success of fashion parties. You invite people to your party and sell them the leggings right there on the spot. Of course, with that company, you also convince others to sign up to sell underneath you so that you can make money off of their future sales. However, when you take that pressure off, you end up with just a great fashion party that people will enjoy. And where they can buy your leggings.
3. Set Up a Flea Market Booth
Do you have a clear market or swapmeet near you? If so, then consider setting up a booth. You might sell weekly or monthly. This is a great way to get your product in front of a new audience. If you offer a good price then you can start a lucrative leggings business with this approach.
4. Yard Sales Are Surprisingly Effective
That’s right, you can sell your leggings at yard sales. Sure, people go yardsaling to pick up antiques and whatnot. However, they often see the same thing week after week. Introducing brand new leggings to them in your yard or garage might surprise a lot of people. That element of surprise works in your favor for both impulse purchases and word of mouth sales.
5. Wear Your Own Leggings and Carry Business Cards
If you source really unique leggings, then you can be your own walking billboard. Wear them everywhere. Carry business cards or flyers with your leggings business information on them. Every single time that someone compliments you on your unique leggings, hand out that information.
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Kathryn Vercillo is a professional writer who loves to live a balanced life. She appreciates a good work-life balance. She enjoys balance in her relationships and has worked hard to learn how to balance her finances to allow for a balanced life overall. Although she’s only blonde some of the time, she’s always striving for total balance. She’s excited to share what she’s learned with you and to discover more together along the way. Learn more about her at www.kathrynvercillo.com.